The Third Annual "Ten Thousand Cheongsams, Thousand Miles of Rivers and Mountains" Gala and Cheongsam Night Charity Concert Held Grandly in Hangzhou
news date​: 2025-07-19
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        From July 19 to 20, the Third Annual "Ten Thousand Cheongsams, Thousand Miles of Rivers and Mountains" Cheongsam Festival and Cheongsam Night Star Charity Concert were grandly held at the Hangzhou International Expo Center.


        This event was co-hosted by the Huaxia Cheongsam Culture Research Institute, the CMF International Insurance Elite Roundtable Conference, and the Mingqi Hui Art Center, co-organized by Senyi Culture Development (Kunshan) Co., Ltd., the Huaxia Cheongsam Culture Museum, and the CMF Business Academy, with support from the China Enterprise News Group’s China Enterprise Service Center, Beijing Million Round Table Certification Center, and Guochuang Cultural Tourism Group. Thousands of cheongsam institute representatives and CMF insurance elites from around the world gathered to celebrate this grand occasion.


        Translation: Yang Lili, President of the China Traditional Culture Promotion Association, Zhou Yanxiang, Chairman of the Huaxia Yanxiang International Cultural Exchange Center, Qu Yifei, President of the World Model Association, Zhang Zhihao, Founding Secretary-General of CMF and Dean of the Brand Research Institute of China Enterprise News Group, Chen Jiancai, Director of the China Enterprise Service Center of China Enterprise News Group, Gu Jinchang, President of the Huaxia Cheongsam Culture Research Institute, Director of the Huaxia Cheongsam Culture Museum, and President of Senyi Culture Development (Kunshan) Co., Ltd., and Liao Mingjin, Deputy Director of the China Enterprise Service Center of China Enterprise News Group and Operations Officer of China Enterprise Network, among other leaders, attended and delivered speeches. CMF leaders Yang Mingsheng, Liu Chaoxia, Lucy Xiaomei, Ye Yunyan, Li Jianghong, Lin Haichuan, Guan Zhibo, Ren Xiaobing, Guo Juxiang, Wang Mingzhu, Yi Rong, Sun Yufeng, and others participated in related activities. China’s foremost philanthropist, Mr. Chen Guangbiao, attended related activities and performed songs such as “Support Each Other” with heartfelt emotion. Ma Yue, Chairman of Poly Group’s Guangzhou International Trade Poly, Jia Rui, founder of the stage play A Century of Cheongsam Evolution, the Cheongsam Association, and the Rui Cheongsam Brand, among others, participated in related activities. Leaders from the Huaxia Cheongsam Culture Research Institute and Senyi Culture Development (Kunshan) Co., Ltd., including Yang Ningxi, Gao Guixiang, Guo Junqi, Gu Xiaobei, Han Huixia, Dai Xi, Tang Ziqi, Yu Yuhong, Xian Xiaona, Yang Ping, Tu Shiyi, Tian Tan Da Yang, Zhang Qunying, Wu Tao, Liu Shiwang, Zhu Xinming, Gao Yuan, Zhou Wenbo, and others, attended related activities. Institute representatives including Liang Zhengwei, Tan Xinhua, Zhao Jun, Zhao Dejun, Ni Ke, Li Chunyan, He Jianying, Guo Chunmei, Ding Jianling, Li Xiang, Yao Huagang, Niu Jinli, Qian Hua, Luo Yan, and others also attended related activities.




A Spectacle of Highlights: Cheongsam Night Charity Concert

        On the evening of July 19, the 4D Grand Conference Hall of the Hangzhou International Expo Center was ablaze with dazzling lights. The event kicked off with the stage play A Century of Cheongsam Evolution, featuring 128 cheongsam beauties and CMF representatives performing together, showcasing the historical transformation of cheongsam culture. Subsequently, a stunning 100-meter-long cheongsam scroll inspired by A Thousand Miles of Rivers and Mountains was unveiled, presenting the artistic essence of the Song Dynasty masterpiece in a unique manner, immersing the audience in a picturesque realm.


        China’s foremost philanthropist, Chen Guangbiao, delivered a heartfelt performance that brought the evening’s atmosphere to a climax. Celebrities including Zhou Yanhong, Ye Lang, Goose King Zhang Xiangfu, Wang Jackson, Zhang Hanyuan, Han Feng, and Tian Tan Da Yang presented spectacular performances, complemented by the elegant runway display of cheongsam representatives, adding vibrant splendor to the event. Ultimately, the “Thousand-Person, Thousand-Style Cheongsam Parade” segment, with its majestic momentum, once again electrified the entire audience.



Etched in History: Thousand-Person Cheongsam Parade Sets Guinness World Record

       On July 20, the main forum of the Third Annual "Ten Thousand Cheongsams, Thousand Miles of Rivers and Mountains" Cheongsam Festival was held in the Crystal Hall on the fourth floor of the Hangzhou International Expo Center. The event marked a historic moment as the "Thousand-Person, Thousand-Style Cheongsam Parade" project successfully set a Guinness World Record™. Under the observation of Guinness World Records adjudicator Ms. Xiong Wen, along with witnesses Li Xiang and Qian Hua, Gu Jinchang, President of Senyi Culture Development (Kunshan) Co., Ltd., accepted the Guinness World Record certificate on behalf of the event organizers. Relevant leaders and participants from Senyi Culture Company joined on stage for a commemorative photo, capturing this moment of glory.


        Translation: In the subsequent sessions, leaders and experts including Gu Jinchang, Zhang Zhihao, Hao Yuxiang, Liao Mingjin, Huang Zuliang, Guo Junqi, and Sun Yufeng, along with distinguished guests, delivered thematic presentations from various perspectives. The event also featured a significant signing ceremony, with Lin Haidong and Gu Jinchang representing the lead investor of the Series A funding, Zhongwei Investment, and Senyi Culture, respectively, signing the agreement on stage.


        After successfully completing all scheduled activities, the Third Annual "Ten Thousand Cheongsams, Thousand Miles of Rivers and Mountains" Cheongsam Festival concluded triumphantly. This event was not only a grand celebration of promoting Chinese cheongsam culture but also created a new world record through its innovative format and scale, generating widespread impact both domestically and internationally.